Every year we try to think of new and special ways to thank our clients for their patronage. We want our gifts to be valued and not end up as landfill – as a reported 50% of gifts do each year. We also wanted to find something that achieved some greater good.

This year we had the idea that we wanted to do something to support Australian farmers. With so many impacted by the ongoing drought, we felt that supporting these hardworking Australians is better than simply sending our clients a bottle of wine.

We proposed that we make a $250 contribution to either Buy a Bale or the Centre for Rural and Remote Mental Health (CRRMH) in each of our clients’ business name.

The option for a Christmas Hamper was still made available to our clients, however, the generosity of our clients saw a vast majority choosing one of the charities. 

Buy a Bale

Buy a bale was identified as a charity in high-demand with an extensive drought pushing farmers to the brink of their feed storages and worsening bushfire conditions that would see the loss of significant amounts of land and crops. Some information about Buy a Bale:

Supporting Aussie farmers and rural communities throughout Australia. This drought appeal campaign is providing meaningful support for farmers by delivering hay and other essential items to farmers who have no feed left for their cattle.


All donations to our drought assistance campaign have a four fold effect. Some hay is donated, some we buy, so we’re feeding a hay farmer and their family. Some of our truckies are donating their time and diesel, some loads we’re paying for, so we’re feeding truckies and their families. Donations towards our Country Card inject immediate cash into the rural towns, city cash going bush. Finally what hay we deliver saves farmers cash that they can continue to spend on other items.


Australia, donating to Buy a Bale is helping not just farmers but their communities and so many more people.

Thank you on behalf of our farmers for your support. 

Buy a Bale was a popular choice amongst clients which saw $3750 Being donated to the charity. 

To find out more click here. You can also donate to this great cause here

Centre for rural and remote mental health

This initiative caught the attention of Apricity after seeing the reality of the drought in rural NSW and hearing stories of farmers and their families feeling helpless and experiencing the mental toll of the drought. The heartbreaking reality of the difficulties that are faced on an everyday basis could not be ignored. Some information about the CRRMH:

The Centre for Rural and Remote Mental Health exists to provide leadership in rural and remote mental health research and program delivery. We work closely with rural communities and our valued partners to provide evidence-based service design, delivery and education around the country. The CRRMH focuses on:

  • The promotion of good mental health and the prevention of mental illness;
  • Developing the mental health system to better meet the needs of people living in rural and remote regions; and
  • Understanding and responding to rural suicide.

With the CRRMH being the choice of several clients, we managed to donate $2750 to the cause.

To find out more click here. You can also donate to this great cause here