Chrissy Toll

  • Head of Marketing & Communications
  • BA, MA (Communications Management)

Chrissy has around 20 years’ experience in business management and corporate communications. She started her career with ANZ, where she worked mainly in events and communications. After seven years, Chrissy moved to the ASX in the role of Public Relations Manager. Chrissy established her own financial PR business in 2007, later merging with Shed Media. During this time she managed campaigns and acted as an advisor to local and international finance businesses. In 2014, Chrissy started a small food business, Bountiful Broth,  so she could work closer to home in Bowral. In 2016 she decided to close the business and work full time at Apricity, which was founded by her husband, Linden. Chrissy is mother to two boys and when not working is usually still thinking up new recipe ideas.

What did you do before you joined our illustrious organisation?
I worked in marketing and public relations in financial services for 20 years. I worked in-house at ANZ and ASX before moving onto the PR Agency side. In 2014, I decided I wanted to ‘follow my food dream’ and launched a business focused on promoting gut health – something I am passionate about. We had some beautiful products and it was a fantastic experience, but I decided in 2017 to instead focus on helping grow Apricity. I am so glad I made this decision because I absolutely love what we do.

What three career lessons you’ve learned thus far?
I have always had a strong work ethic. At ANZ Investment Bank I learnt that the day you are not adding value to a business is the day you should leave.

Secondly, I have learnt that excellent customer service is absolutely essential in any business or profession. It doesn’t matter if your customer is an actual paying customer, a student in a classroom or even a voter in a constituency, you need to pay attention to what they need. This is probably the reason I get so frustrated when I witness poor attitudes and lack of care in any service.

Finally, your career must add to your overall level of happiness. I am mother to two boys and I know that if my work means I can’t give my best to my family, then it’s just not worth it. Luckily I now work with my husband and my step-daughter, Jess, so we all have plenty of time to spend together, which is wonderful. Linden can make me a cup of tea anytime, which he knows always makes me happy.

What is the weirdest job you’ve ever had?
My kids laugh all the time about the time I got sacked as a barmaid for being too slow (I think I talking to the customers too much instead of pouring beers). Probably the most challenging was my job out of uni – answering calls from people who had had their credit cards cut off. The saddest part of that was seeing people who had maxed out cards betting on the pokies. To this day I think those machines are a pox on our society.

What is your favourite family tradition?
I am one of five girls and growing up we always had a cast of thousands at our house, so I always love it when the house is full of friends and family. Whether it’s with my sisters, my in-laws, or my beautiful kids and step-kids, I love sharing good times and laughter with those who know you best.


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